Amazon rolls out new perks for Prime members in choose cities

(NEXSTAR) – After years of competing with shopping malls, Amazon is now partnering with several major shopping malls as part of a new delivery privilege for Prime members in select cities. choose.

The retail giant announced Monday that Prime members can now take advantage of same-day delivery from shopping mall brands GNC, Diesel, PacSun and Superdry, with Sur La Table and Superdry. 100% Pure coming soon.

The main members live in choose ZIP code in Arizona, Florida, Georgia, Illinois, Nevada, New Jersey, Pennsylvania, Texas, Virginia and Washington can take advantage of same-day shipping or in-store pickup, if they so wish.

There is a catch, however – orders must be at least $25 to qualify for free shipping. If you lack the threshold, you will have to pay an additional $2.99.

However, saving shoppers a trip to the mall isn’t unprecedented, as Sephora and delivery service Instacart have teamed up to make same-day deliveries. Grocery stores are also starting to serve busy shoppers, tired of home delivery.

Sarah Mathew, director of Amazon Delivery Experience, said: “The expansion of Amazon’s Same-Day Delivery to include favorite brands delivered directly from nearby retail locations is just another way we is providing customers with more choices, at a faster rate. “We are excited to see this new model come to life and look forward to adding more brands, stores and locations to the show.”

What once seemed like head-to-head competition between an online and brick-and-mortar retail powerhouse is becoming increasingly complex.

In January, Amazon announced the plan to open a clothing store inside a mall in Southern California by the end of the year. According to Amazon, part of the appeal will be algorithms designed to give shoppers real-time recommendations.

To see if you’re eligible for free same-day shipping, check out the list Joining place is here.

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