EatFit, a healthy food app, has announced a partnership with Hrithik Roshan-owned fitness and wellness service HRX, to introduce a premium functional food menu to users. The menu is a combination of HRX’s food philosophy and functional utility that will provide healthy food options
The menu is mainly designed to meet the nutritional needs of the body and offers food options such as pizza, juice, cold beer, Indian cuisine, salad, dessert, etc. Healthy eating becomes fun. Food options are categorized according to the requirements of fitness enthusiasts, based on their body’s food needs at the time of pre-workout, post-workout, endurance, passion and recover during their workouts.
Gokul Kandhi, EatFit’s Sales Manager, said, “Being in line with our vision makes for a compelling partnership. With this partnership, the healthy and high-performance food series we are launching will appeal to the everyday athletes in all of us who are looking to energize, recover and build. self. This menu offers a wide range of effective dishes every day. “
Pallavi Barman, brand manager, HRX said, “We believe in providing the best we can to support every individual’s journey to live a healthy and wholesome life. Services in this scope include clothing, footwear, audio, fitness equipment, curated exercise, gym access, nutrition, personal grooming, and certain needs other essentials that an individual in regular fitness tasks looks for. “
According to IBEF, the gourmet food market in India is currently worth $1.3 billion and growing at a Compound Annual Growth Rate (CAGR) of 20%.